Complete 2023 Guide.

What Does An Estate
Agent Do?

What Does an Estate Agent Do In 2023?

In today’s guide, you’ll learn exactly what an estate agent does.

Topics on this page include:

  • What is an estate agent?
  • What is an online estate agent?
  • What does an estate agent do for a seller and buyer?
  • A lot more

So, if you’re considering using an estate to sell your home.

Or want to become an estate agent yourself.

This is the guide for you.

Let’s get into it:

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What Is An Estate Agent?

An estate agent is a person or business that helps sell, buy, rent, or manage properties.

They have many responsibilities, including:

  • Liaising with clients and solicitors.
  • Organising property viewings.
  • Negotiating the sale of residential or commercial property.

Agents typically specialise in certain fields, like residential and commercial property sales or lettings.

Some estate agents can also be chartered surveyors qualified to conduct property surveys and valuations.

What Is An Online Estate Agent?

An online estate agent helps sell property.

They’re found on websites or call centres and charge lower fees than traditional high street estate agents.

There are two types of online estate agents:

  1. An online-only estate agent just displays the property online – you will take photographs, create adverts, and conduct viewings and negotiations yourself.
  2. A hybrid estate agent employs local property market experts to handle enquiries and help with viewings and negotiations.

Online agents, such as Purple Bricks and Doorsteps, have become much more popular over the last three years.

In fact, hybrid and online estate agents saw a 10% increase in business during the pandemic (The Negotiator).

You can learn more by reading our guide.

What Is An Estate Agent Negotiator? 

An estate agent negotiator is the same as an estate agent. They promote and sell residential or commercial homes to clients.

What Does An Estate Agent Do For A Seller?

Want to know “what is the role of an estate agent” or “what is an estate agent in the UK?”

An estate agent’s responsibility is mainly to the seller, and they can offer a wide range of services to smooth the sale process.

Check out the seven points below to learn what an estate agent’s job is in 2022.

  1. Values Your Home 

Likely the most useful benefit for sellers is that estate agents can help set the value of your home.

Most local estate agents will use their local market knowledge to determine a fair asking price for your home.

But you shouldn’t just take their word for it.

Get an online valuation or check the Land Registry UK House Price Index to get a rough idea of local prices.

And be sure to get three estate agent valuations to compare prices and see who is being realistic.

  1. Markets Your Home 

Estate agents can market your home to a wide variety of people on websites Rightmove and Zoopla.

In fact, around 93% of house hunters search for property online (Statista).

Agents can also put your homes in a brochure or shop window (if they’re a high street agent).

However, agents do a lot more than just advertising homes.

If you’re asking, “what is the job of an estate agent?” it can include:

  • Organising your home to be professionally photographed.
  • Getting a floor plan drawn up.
  • Writing an attractive description for property listings.
  1. Conducts Viewings 

Agents will arrange and conduct viewings of a home for potential buyers.

They’ll answer questions and “sell” your property’s attractive features.

Many potential buyers prefer agent-led viewings as they’re more willing to ask questions of a neutral person.

  1. Gives Help and Advice 

Selling a home can be a complex and challenging process.

But with an agent, you’ll have someone you can ask questions.

They may advise you on boosting your home’s price, such as getting an extension.

Or they may suggest redecorating to increase marketability.

A local estate agent can provide unique insight into the local market and put you in touch with buyers ideal for your property.

  1. Manages Negotiations 

An estate agent’s job is to get the best deal from prospective buyers.

They’ll manage negotiations and will keep you informed on all offers made.

While agents will help buyers with questions, they’ll do their best to get the seller the best price when selling property.

  1. Checks the Buyer is Serious 

Agents must check the buyer’s source of funds and if they can buy a home.

They’ll also take reasonable steps to assess a buyer’s situation under the Property Ombudsman Code of Practice.

This includes asking:

  • If the buyer is part of a chain and needs to sell property
  • If they require a mortgage
  • If they have a mortgage agreement in principle.
  1. Deals With Legal Proceedings 

If you’re asking, “what do estate agents do after an offer is accepted?”

A large part of what an estate agent does comes AFTER negotiating a price.

An agent keeps everyone in the loop by liaising with the vendor, buyer, and solicitors for a smooth experience.

If issues arise during the property sale process, an agent will deal with them.

And they’ll help sellers reach the exchange of contracts and meet the completion date.

What does an estate agent do for a buyer? 

Although estate agents act mainly on behalf of the seller, they can help buyers.

In fact, estate agents have legal obligations to buyers.

So, if you’re buying through an agent and want to know what is an estate agent’s job role, see below:

  • Agents must show any offers promptly and in writing to the vendor.
  • They will help you find an ideal property in the local market.
  • They’re obliged to pass on all offers until contracts are exchanged.
  • An estate agent will answer questions about the house and the vendor’s situation.
  • They will arrange viewings for you to attend.
  • Estate agents will give you access to in-house mortgage brokers or recommended solicitors (just keep in mind they may not be at the best price).

Questions To Ask Estate Agents When Buying A House 

  • Why is the owner selling?
  • What’s the local area like?
  • What’s included in the sale?
  • How long has the property been on the market?
  • What’s the minimum price the seller will accept?

In our dedicated guide, you can learn the questions to ask estate agents when buying a house.

How much do estate agents charge for selling a house? <h2>

Estate agent fees range between 1% to 3.5%+ VAT of a property’s purchase price.

What do estate agents charge for?

What’s included in agent fees can change, but you’ll usually get the following services as part of the fee:

  • Property valuation
  • Floorplans
  • Professional photographs
  • Marketing the property online
  • Organising viewings
  • Negotiating prices

Can You Sell Without an Estate Agent? 

Although estate agents can speed up the sales process, they aren’t a necessity.

In fact, it’s perfectly legal to sell homes without an agent’s help,

You can learn more about this by reading our guide on selling a house without an estate agent.

How to Choose the Right Estate Agent 

A good estate agent can:

  • Advertise your property to a wide number of people.
  • Have a list of potential buyers already suited to a property.
  • Show adept marketing skills.
  • Have a proactive mindset to close deals.
  • Demonstrate excellent people and negotiation skills.

But how can you find an agent like this?

You should find agents that sell the most properties similar to yours in the area.

It’s also worth interviewing agents, getting multiple valuations, and negotiating a fee to get the best deals.

Download 2023 Estate Agent Guide